Most Gateway FS customers know that the Illinois farming cooperative system in this region began with the Illinois Farm Supply Company in the 1930s. What few people know, however, is that the now-familiar FS logo didn’t exist until 1955. It was at a meeting of directors, managers, and salespeople in Springfield and Decatur on July 18, 1955 that the FS logo was born. Introduced by Illinois Farm Supply CEO Chet Becker, the logo was instantly accepted as the symbol of the high quality products and customer service for which the Illinois Farm Supply had become known.
In his speech to introduce the new logo, Mr. Becker stated that he hoped that the logo would come to stand for the “character, business integrity, and good business citizenship” of the Illinois Farm Supply Company. Today, the FS logo has not only met that expectation, but exceeded it. The FS logo continues to represent excellence, service, and integrity in the high quality products and customer service that Gateway FS provides.
To help celebrate the 60th anniversary of the FS logo, a commemorative logo has been introduced. You may see this special logo featured in a number locations, including Gateway FS employees proudly wearing the logo on limited edition shirts as they provide highly specialized agricultural services, build pole and post frame buildings, erect new grain systems or complete paint projects in our communities.
If you see the logo or notice an employee wearing his or her shirt, be sure to comment on it. They are honored by their association with Gateway FS and also with you, the customers that they are pleased to serve.
For more information on how FS Construction Services can help with agricultural, pole and post frame buildings, paint services, overhead garage doors or other building needs contact us at 866-551-3454.